Apple names MLB.com At Bat highest grossing sports application for fifth straight year
NEW YORK – MLB.com At Bat, for the fifth consecutive year, today was named the highest grossing sports application by Apple in its annual Best of the Year rankings for the App Store. In the overall App Store rankings, At Bat finished the year as the only sports app to place among the Top 100 highest grossing applications for both iPhone and iPad. At Bat finished 19th and 37th for iPhone and iPad, respectively.
In 2013, baseball fans downloaded At Bat more than 10 million times with 60% of its subscribers accessing At Bat and its premium features, such as live audio broadcasts and the MLB.TV Game of the Day, daily.
Last month, MLB Advanced Media announced At Bat subscriptions were available as holiday gifts for the first time. Through a direct purchase from MLB.com, anyone may gift a 2014 subscription to the complete set of At Bat’s premium features for the $19.99 full-season price. For more information, visit MLB.com or text ‘GIFT’ to 31826.
The only other sports apps to make any of the six different year-end App Store rankings by Apple were NHL GameCenter (iPad highest grossing, 99th) and WatchESPN (iPad free, 74th).