Baseball5 World Cup: TikTok signs on as WBSC content partner

Baseball5 World Cup: TikTok signs on as WBSC content partner
05/11/2022
The WBSC-TikTok partnership will see exclusive video content with 10 content creators bringing a dynamic viewpoint of the historic Baseball5 event.

The World Baseball Softball Confederation (WBSC) and TikTok have joined forces to spread the #Baseball5 word worldwide after signing a content agreement for the first WBSC Baseball5 World Cup, which will take place in El Zocalo in Mexico City from 7 to 13 November.

With more than one billion active users, TikTok is the fastest-growing social media content platform and the WBSC-TikTok partnership will see exclusive video content provided through the WBSC’s TikTok channel with 10 content creators bringing a dynamic viewpoint of this historic Baseball5 event.

Being the most successful digital platform for the WBSC in 2022, the TikTok agreement will capitalise on a burgeoning and important audience on the popular video-sharing video app.

The Baseball5 World Cup maiden edition will be hosted by Mexico City, having the historic Zocalo as a venue. The tournament will be available live and free on the WBSC’s OTT channel GameTime as well as on the WBSC YouTube channel (geo-blocking restrictions may apply).  The WBSC Baseball5 World Cup will also be available on the Olympic Channel while fans in China can also watch the tournament via the WBSC's official Weibo channel.