Global anti-doping community celebrates Play True Day on 19 April
The World Baseball Softball Confederation joins the World Anti-Doping Agency (WADA) to invite all stakeholders to celebrate Play True Day 2024 on Friday, 19 April.
The global anti-doping community including athletes, National and Regional Anti-Doping Organizations, Sports Federations, Governments, Major Event Organizers and other anti-doping stakeholders from around the world can join WADA in building the world’s biggest team playing for clean sport.
The campaign, which will use the hashtag #OnePlayTrueTeam, is designed to include everyone that contributes to clean sport.
WADA stated in a press release: "Your #OnePlayTrueTeam could be your sports team and/or people within your entourage (coaches, doctors, family, etc.); and it could be your colleagues, friends, etc. In other words, your #OnePlayTrueTeam can be made up of anybody who supports you and inspires you to Play True."
WADA created a comprehensive toolkit to guide every #OnePlayTrue Team through the different elements of this year’s Play True Day campaign.
"Our Play Ball, Play Fair campaign is a key component in the WBSC's fight against doping and we look forward to celebrating Play True Day 2024 on 19 April with all our stakeholders, especially our athletes," WBSC President Riccardo Fraccari said.
This year marks the 10th anniversary of the Play True Day campaign, which stems from a WADA-hosted Education Conference in South America. It is also WADA's 25th anniversary.
"WADA is doubly proud this year to be celebrating its 25th anniversary, commented President Witold Bańka. "Born out of an urgency to tackle the doping problem in sport, the agency's creation in 1999 activated the global collaborative movement for doping-free sport.
"Since then, athletes worldwide have benefited from the commitment of the global anti-doping community – past and present. The development of the global anti-doping system has been and will always be a true team effort. We have come a long way together, and we must go further in raising the game for athletes worldwide, so please join us on this Play True Day to celebrate 25 years as One Play True Team," Bańka added.
Last year, the campaign achieved a potential social media reach of 161 million worldwide and nearly 160,000 social media engagements.
