USA Softball, the national governing body of softball in the United States, has launched a commemorative logo as it celebrates its 90th anniversary this year since its formation in 1933.
The logo highlights the foundation that was laid in 1933 with the use of the original ASA logo while tying in modern elements of the current USA Softball brand to resemble the organization’s evolution over time.
Organized to provide softball with the solidarity and foundation it needed to grow and develop across the country, USA Softball’s network of associations have enhanced the sport across all 50 states with a membership of nearly one million players, coaches and umpires while also fielding six National Teams for international competition including World Championships, Pan American Championships and the highly touted Olympic Games.
After the organization’s inception in Chicago in 1933, USA Softball – formerly ASA – relocated in Oklahoma City (OKC) in 1966 and eventually opened its headquarters in the Adventure District (2801 NE 50th Street) in 1973.
The organization then joined the ranks of the United States Olympic and Paralympic Committee (USOPC) after being named the National Governing Body (NGB) for the sport of softball in 1978 – a feat that elevated USA Softball as the only softball organization with the opportunity to field an Olympic softball team.
In five Olympic appearances, the U.S. has advanced to every Olympic gold medal game in the history of the sport, claiming three consecutive gold medals at the 1996, 2000 and 2004 Olympic Games and two Olympic silver medals at the 2008 and 2020 Olympic Games. With a desire to provide the Olympic dream to athletes across the globe, the sport will continue its mission to return as an Olympic sport for the LA28 Olympics.
Having participating in 51 WBSC World Cups, USA is the most successful softball nation with 25 titles, ahead of Japan with 11, after claiming the world championship title at The World Games last year while the men's team finished third at the WBSC Men's Softball World Cup to claim their first World Cup medal in 22 years.
More info here and at the USA Softball website.
